The first thing people think about when they hear the word infographic is probably Photoshop, not PowerPoint. You can do a lot of graphics pretty quickly in Photoshop if you’re quite handy with that software, or any other graphics software, for that matter. PowerPoint is not a well-known graphics creator, but you can make one just fine! If you’re curious how to go about doing this, then you’re in luck because, in today’s article, I’m going to show you how to make an infographic in PowerPoint.
Why Use Infographics?
Infographics are all the rage nowadays. Everywhere you look, you see infographics of basically any topic you can think of. And it’s really not surprising why. Humans are visual creatures, and as such we prefer a visual illustration as opposed to reading 10 pages of the same stuff. The old saying, “A picture paints a thousand words,” holds true even to this day. Even on social media, you’ll notice people sharing memes, infographics, and other forms of graphics, because these are far easier to consume and understand.
Infographics allow you to present information in a succinct and efficient manner. If you’ve got information, you can turn it into an infographic. You just need to have a plan in place on how you’re going to lay out your information into something that can be easily consumed by your audience.
For bloggers, digital marketers and other website owners who care about optimizing their website rankings on search engines (SEO), infographics can be a useful tool to gain additional backlinks and traffic to their sites. Often, an infographic presentation gets more shares on social media rather than lengthy blog posts themselves.
Not too many content creators use infographics to complement their written content because creating infographics in PowerPoint, or any other software, take time and, in most cases, money. But if you know how to use PowerPoint, and you’ve got some spare time, then you can create infographics yourself.
How To Make An Infographic In PowerPoint
There’s no standard design or even sizes for infographics. Plain and simple, you’re only limited by your creativity and imagination. But, for starters, the first thing normally have to do when making an infographic in PowerPoint is to resize the slides to a size commonly used for infographics. Different platforms have different recommended sizes, so you have to consider as well where you’re going to be posting or sharing your PowerPoint infographic.
How To Resize Your Slides For Your Infographic
- Go to Design > Slide Size > Custom Slide Size.
2. In the Slide Size dialog box that pops-up, select Custom in the drop-down for Slides sized for. Then type in the width and height (in inches) and select the orientation (portrait or landscape). Normally for infographics, the orientation used is portrait.
You’re free to set your own size, but as you can see in the screenshot, I set the width to 10 inches and the height to 25 inches.
3. This is my new slide size for my infographic:
How To Format The Background For Your Infographic
Your infographic can retain its original white background. But if you’d like to add some color and style, you should consider changing the background to something that will catch the eye of your intended audience.
Originally published at 24slides.com on January 18, 2018.